We have the most incredible birthday celebration planned for 2021 - bigger and better than any previous year. The party is so large we’ve had to split our schedule over two separate pages!

The celebration takes place every hour of every day, with beautiful jewels and unmissable deals round the clock. But here are some highlights for each day in the first half of the event, from Friday 8th October to Saturday 16th October. This is a ‘living’ schedule too, so keep checking back to this page and part two of this schedule (which you can access below) as we add more and more shows and deals in the coming days.

• 9am Umba Vally Zircon with Toby Cavill
• 12pm Russian VSi Diamonds with Jake Thompson
• 2pm Heritage Highlights 2004: Tanzanite with Jake Thompson
• 4pm Luxury Pearls with Charlie Barron (two hours)
• 8pm Luxury Pearls with Charlie Barron (two hours)

• 9am Luxury Pearls with Charlie Barron (two hours)
• 12pm Luxury Pearls with Charlie Barron (two hours)
• 4pm Baltic Amber with Mariusz Gielo (two hours)
• 8pm Cape Champagne Diamond with David Troth
• 10pm Heritage Highlights 2005: Madagascan Sapphire with David Troth
• 12am Umba Valley Zircon

• 10am Heritage Highlights 2006: Csarite® with Toby Cavill
• 12pm Luxury Pearls with Charlie Barron (two hours)
• 4pm Luxury Pearls with Charlie Barron (two hours)
• 8pm Baltic Amber with Mariusz Gielo (two hours)

• 9am Santa Maria Topaz accented with Pearls with David Troth
• 12pm Baltic Amber with Mariusz Gielo (two hours)
• 4pm Burmese Ruby with Jake Thompson
• 6pm Heritage Highlights 2007: Mahenge Spinel with Jake Thompson
• 8pm Australian Argyle White Diamonds with David Troth (two hours)
• 12am Russian VSi Diamond

• 9am Asscher Cut Collection
• 12pm Australian Argyle White Diamonds with Toby Cavill
• 2pm Heritage Highlights 2008: Ethiopian Opal with Jake Thompson
• 4pm Russian VSi Diamond with Toby Cavill
• 8pm Baltic Amber with Mariusz Gielo (two hours)
• 12am Burmese Ruby

• 9am Rose Apatite with Toby Cavill
• 12pm Blue Moonstone with Toby Cavill
• 4pm Australian Argyle Champagne Diamond with David Troth (two hours)
• 7pm Csarite® with Dan Harebottle (two hours)
• 9pm Heritage Highlights 2009: Champagne Diamond with Jake Thompson
• 12am 18k One-Of-A-Kind Csarite® with Dan Harebottle

• 9am Australian Diamond with David Troth
• 12pm Csarite® with Ian Harebottle (two hours)
• 4pm Canadian Diamond with Toby Cavill
• 8pm Panjshir Emerald with Jake Thompson (two hours)
• 10pm Heritage Highlights 2010: Fluorite with Jake Thompson

• 9am Canadian Diamond with Toby Cavill
• 10am Heritage Highlights 2011: Thai Sapphire with Toby Cavill
• 12pm Destello with Hattie Houston (two hours)
• 4pm Mansanite™ with Yianni Melas
• 5pm Alpine Cut with Rudi Wobito (two hours)
• 8pm Snowflake Cut with Rudi Wobito (two hours)

• 9am Aquaiba Beryl™ with Yianni Melas
• 11am Cherry Blossom™ Morganite with Yianni Melas (two hours)
• 1pm Coated Snowflake Cut with Rudi Wobito (two hours)
• 4pm Boutique Aquaprase™ with Yianni Melas (two hours)
• 7pm Destello with Hattie Houston (two hours)
• 10pm Heritage Highlights 2012: Madagascan Ruby

To watch the show or find out more, head to the pages below.

Watch Live Birthday Hub All About Our 17th Birthday Meet Our Birthday Guests What's On Part 2

Show times and dates may be subject to change without notice.